Maximising Wireless Profit Program

In-depth examination of areas of critical importance to mobile network operator planning and strategy

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Preparing for Continuous Disruption
2017.12.21
Direction, Strategy and Brand Differentiation

2500.00 EUR

Approaches to continuous disruption in order to guide operator efforts to future-proof their business.

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Beyond NPS: Agile Responses to Customer Experience
2017.10.27
Direction, Strategy and Brand Differentiation

2500.00 EUR

A guide for operators looking to become more responsive to customers in order to build positive and differentiating CX.

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Benefits of Real-time Contextual Offers to Mobile Customers
2017.07.25
Direction, Strategy and Brand Differentiation

2500.00 EUR

Three customer value management marketing platforms utilising real-time notifications.

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MNO Approaches to Direct Carrier Billing
2017.05.10
Direction, Strategy and Brand Differentiation

2500.00 EUR

Direct carrier billing (DCB) opportunities for operators and options available.

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Consolidation Prospects and Implications for 5G
2017.05.08
Direction, Strategy and Brand Differentiation

2500.00 EUR

Report looking at the MNO justification for consolidation in the context of 5G, Digital Disintermediation and Regulation.

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Addressing Enterprises Through Enabling MVNOs
2017.02.08
Direction, Strategy and Brand Differentiation

2500.00 EUR

Highlighting developments in enterprise MVNO space and opportunity for MNOs to benefit.

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Global Digital Players - Threat and Opportunity Update
2016.12.22
Direction, Strategy and Brand Differentiation

2500.00 EUR

A look at the (current) five largest global digital players and the potential opportunities and threats they present.

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Next Generation Social Media Strategies for MNOs
2016.11.02
Direction, Strategy and Brand Differentiation

2500.00 EUR

How MNOs should adapt their strategies to the next generation trends in social media.

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Cross-selling and Upselling With Content & Adjacent Services
2016.08.16
Direction, Strategy and Brand Differentiation

2500.00 EUR

A look at approaches taken by a number of operators to cross-sell digital services.

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Numbers vs. Value: Commercial Implications of Marginal Customers
2016.07.13
Direction, Strategy and Brand Differentiation

2500.00 EUR

Essential reading for any MNO facing falling market prices and a growing marginal customer base.

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Digital MNO Acquisition: Probability & Consequences
2016.07.05
Direction, Strategy and Brand Differentiation

2500.00 EUR

Would MNO acquisition by an OTT player free it from current market limitations leading to a new golden age or consign it to history from a market relevance perspective? MNOs may need to a...

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Emergence of Data-only MVNOs and Impact on MNOs
2015.12.31
Direction, Strategy and Brand Differentiation

Complimentary
Report

Data-only MVNOs present a challenge to MNOs in two key areas; the delivery of low cost data and voice for consumers and business users, and in the growing market for IoT/M2M services. In ...

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The Role of Regulator Penalties in Mobile Markets
2015.12.29
Direction, Strategy and Brand Differentiation

Complimentary
Report

Are fines being effectively deployed to produce the desired industry environment.

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Project Fi and Other Threats to MNO Customer Ownership
2015.11.09
Direction, Strategy and Brand Differentiation

Complimentary
Report

An analysis of the risks posed to MNOs from disintermediating propositions and the adjacent sector players that are promoting them

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Facebook: Friend or Enemy?
2015.10.23
Direction, Strategy and Brand Differentiation

Complimentary
Report

Examining the benefits and risks of collaborating with Facebook

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Digital Transition: Advanced Market Lessons Part 2 - UK
2015.09.21
Direction, Strategy and Brand Differentiation

Complimentary
Report

Best practice examples of digital transformation activities from the UK.

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Digital Transition: Advanced Market Lessons Part 1 - USA
2015.09.03
Direction, Strategy and Brand Differentiation

Complimentary
Report

Best practice examples of digital transformation activities from the USA.

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Telco 2.0 - Digital Transformation for MNOs: How and Why
2015.09.02
Direction, Strategy and Brand Differentiation

Complimentary
Report

An examination of the options presented by the emerging digital world in the immediate to medium term, to help MNOs make decisions about their own future direction, rather than relying on inertia or an unlikely persistence of old models to save them from extinction.

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The Digital Challenge: Transforming From Voice to Data Centricity
2015.06.11
Direction, Strategy and Brand Differentiation

Complimentary
Report

Why MNOs need to move from a Telco 1.0 to a Telco 2.0 business model.

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Mobile Market Development 2015