Maximising Wireless Profit Program

In-depth examination of areas of critical importance to mobile network operator planning and strategy

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MNO KPI Benchmarks 2014 (FY2013)
2014.11.28
Operations and Management, MNO KPI Benchmarks

Complimentary
Report

A global comparison of operator EBITDA, CAPEX, ARPU, Churn and Cost of Acquisition

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MNO KPI Benchmarks 2013 (FY2012)
2013.10.08
MNO KPI Benchmarks

Complimentary
Report

Notes and Key Trends EBITDA: On a year-on-year comparison EBITDA margins, across 63 MNOs, decreased 0.8 percentage points as a result of pressu...

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MNO KPI Benchmarks
2012.10.31
MNO KPI Benchmarks

Complimentary
Report

Since 2004, Mobile Market Development has been producing annual benchmarks for the KPIs of MNOs from around the world as part of the Maximising Wireless Profit Program, based on MNOs' own repor...

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Mobile Broadband: Pricing and Penetration Benchmarks
2011.11.22
MNO KPI Benchmarks, New Services & Technologies

Complimentary
Report

Mobile broadband is one of the fastest growing areas of the telecoms industry today. Since MMD last carried out a benchmarking exercise in this area, the technology of both infrastructure and termi...

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MNO KPI Benchmarks
2011.10.04
MNO KPI Benchmarks

Complimentary
Report

Since 2004, Mobile Market Development has been producing annual benchmarks for the KPIs of MNOs from around the world as part of the Maximising Wireless Profit Program, based on MNOs' own repor...

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Key Performance Indicators 2010 - Cost of Acquisition
2010.08.31
MNO KPI Benchmarks

Complimentary
Report

This Cost of Acquisition (CoA) benchmarking report presents CoA data from 25 mobile operators. We provide a year-on-year comparison of how operators have managed their cost of acquiring customers w...

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Key Performance Indicators 2010 - Churn
2010.08.16
MNO KPI Benchmarks

Complimentary
Report

This report presents churn statistics for 56 operators worldwide, highlighting overall blended churn as well as a breakdown of operator churn performance across Europe, Asia & Oceania, North &a..;.

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Key Performance Indicators 2010 - ARPU
2010.08.11
MNO KPI Benchmarks

Complimentary
Report

Average Revenue Per User (ARPU) is one of the most commonly quoted performance indicators in the telecommunications industry. In this report we present full year blended ARPU data for 83 operators ...

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Key Performance Indicators 2010 - EBITDA
2010.08.10
MNO KPI Benchmarks

Complimentary
Report

EBITDA is one of the most universal and comparable performance indicators, and reflects the actual earning potential of a company. In this report, we present EBITDA information for 69 operators, in...

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Key Performance Indicators 2009 - Cost of Acquisition
2009.09.04
MNO KPI Benchmarks

Complimentary
Report

This Cost of Acquisition (CoA) benchmarking report presents CoA data across 25 mobile operators. We provide a year-on-year comparison of how operators have managed their cost of acquiring customers...

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Key Performance Indicators 2009 - ARPU
2009.08.20
MNO KPI Benchmarks

Complimentary
Report

Average Revenue Per User (ARPU) is one of the most commonly quoted performance indicators in the telecommunications industry. We present full year blended ARPU data for 82 operators worldwide, 50 o...

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Key Performance Indicators 2009 - Churn
2009.08.12
Churn Prevention Strategies, MNO KPI Benchmarks

Complimentary
Report

This report presents churn statistics for 54 operators worldwide, highlighting overall blended churn in addition to peer level breakdown coverage of operator churn across Europe, Asia & Oceania...

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Key Performance Indicators 2009 - EBITDA
2009.07.29
MNO KPI Benchmarks

Complimentary
Report

EBITDA is one of the most universal and comparable performance indicators and reflects the actual earning potential of a company. Our first KPI benchmarking report for 2009 presents EBITDA informat...

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Mobile Pricing Innovation in Africa & ME: Zain One Network
2009.02.05
MNO KPI Benchmarks, Tariffing Mobile Services for Profit

Complimentary
Report

In recent years, a proliferation of roaming services initiatives across different markets have been aimed at making roaming services more transparent and affordable to end-users. However, prior to ...

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MNO Mobile Portal Strategies Update
2009.02.04
MNO KPI Benchmarks, New Services & Technologies

Complimentary
Report

Two years ago, MMD researched the mobile portals of 12 MNOs from around the world, in order to establish what represented operator best practice in this area. At the time, mobile network operators ...

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Fixed Line Replacement in the Home
2008.12.31
Fixed-Mobile Convergence, Consumer Contract Segment

Complimentary
Report

The battleground between mobile offerings and fixed lines in the home is currently proving a testing environment for fixed and mobile telecommunications operators in many markets, with the allure o...

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Loyalty Programs - Effective Market Development Strategies
2008.12.30
Churn Prevention Strategies

Complimentary
Report

Loyalty Programs of various types have become extremely popular among Mobile Network Operators (MNOs). MMD's survey of over 70 operators across developed and emerging markets has found that alm...

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Mobile TV in Europe
2008.12.22
New Services & Technologies

Complimentary
Report

Mobile television offers mobile network operators the prospect of a welcome additional revenue stream derived from a mature and established market. The established nature of the market for televisi...

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Handset Subsidies - Legacy Overhead or Marketing Essential?
2008.12.18
MVNOs & Distribution Strategies, Consumer Contract Segment

Complimentary
Report

There is an ongoing and fierce debate as to whether handset demand is driven by handsets and the attractiveness of the features within them, or operator subsidies and length of contract. It is a co...

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Prepay Relationships Best Practice
2008.12.15
Churn Prevention Strategies, Maximising Prepay Cellular Profit

Complimentary
Report

MNOs in developed markets face increasing levels of competition from the entry of low-cost MVNOs and from their traditional rivals for market share. Customer relationships are key to retaining cust...

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Mobile Market Development 2015