Key Infographic

 

Introduction

By September 2019, within months of commercial launch, South Korea Telecom (SKT) had acquired 1.54 million 5G customers, even though only two handset types were initially available. SKT showcased future service capabilities possible with a 5G connection to achieve that success.

This report examines SKT’s successful promotion of 5G to consumers and to enterprises, drawing conclusions and making recommendations to other MNOs wishing to develop their own 5G approaches.     

Three i3

 

Companies: SK Telecom, Oculus, Kakao, WeChat, SK Hynix, Myeonghwa Industrial,

Countries: South Korea

Keywords: UHD Video, VR Sport, Private Cloud, Private 5G, Facial Recognition, Multi Device Management System (MDMS) Private USIM, xBox, 5G System Integrators, xCloud games, 5G Cluster, Content ecosystem, Smart Hospital, eSports value chain, BoboVR, League of Legends, AR, SK Telecom, Smart Office, Multi-Access Edge Computing, Oculus Go, Private 5G Networks, AR Smart Glass, P-Security, Autonomous Mobile Robot (AMR), 5G MEC, 5G-AI Machine Vision, 5G Connectivity, eSport, Harry potter AR, Jump AR, virtual space, Samsung Gear VR, Virtual docking (desktop) infrastructure (VDI), Virtual Social World, Incheon SK Happy Dream Park, SK Wyverns, Boost Park, 5G Enterprise Partners, Oksusu, wavve OTT video, LoL Park, Social VR, multi-function robots, FLO Music, Smart Factory, Video, Loyalty, Avatar, SKT, Unlimited Data, 5GX Consumer Tariff, Enterprise, Live Broadcast, VR, LoL, Jump App, Messaging, 5G Stadium, System Integrators, T-Membership, AR Zoo, Cloud Gaming, 5G, VR Conferencing,

1	Overview	5
1.1	Key Infographic	5
1.2	Introduction	5
1.3	Three i3	5
2	Background and Content	6
2.1	Background to the Report	6
2.1.1	5G Service Clusters	6
2.2	Report Content	7
2.3	Currency and Conversions	8
2.4	Further Questions and Feedback	8
3	5G Propositions From SK Telecom	9
3.1	Consumer Propositions	9
3.1.1	5GX Consumer Tariff	9
3.1.2	Adding VR Device and Associated Pack	10
3.1.3	AR, VR & Gaming Content	11
3.1.3.1	Overview	11
3.1.3.2	oksusu Becomes wavve	12
3.1.3.3	AR Zoo via the Jump App	13
3.1.3.4	oksusu Social VR / Virtual Social World & Kakao Partnership	14
3.1.3.5	Gaming – Harry Potter AR	17
3.1.3.6	Gaming Partnerships - eSports & League of Legends (LoL) Park	18
3.1.3.7	Gaming Partnerships - Hatch, Nexon, Microsoft Project xCloud	19
3.1.3.8	T Membership Rewards for 5GX Customers	20
3.1.3.9	5G Boost Park - SKT Shops and Experience Stores	20
3.1.3.10	5G Upgrades at SK Stadiums / AR Capabilities	22
3.2	Business, Enterprise and Private 5G Network	22
3.2.1	Smart Office Test Bed	22
3.2.2	Smart Hospital MoU	23
3.2.3	Smart Factory - Multi Access Edge Computing (5GX MEC)	23
3.2.4	SKT Private 5G Network	27
4	Findings	32
4.1	5G - Still Early Days	32
5	Recommendations	36